2nd Amazon Go Store in San Francisco, #9 Overall, Opens Today

Amazon just opened Amazon Go #9, its second store in San Francisco, this morning. The store is located at 98 Post St, just a block and a half off of Market St and two blocks from Union Square.

This store is a standard-format store at about 1,750s square feet, unlike the 450 square foot version Amazon is testing in one location in Seattle.

Amazon’s first Go in SF opened 2 months ago and is at 300 California St in the Financial District.

Overall, Amazon continues to roll out its automated Amazon Go food stores primarily in relatively corporate urban centers, focusing on the grab-and-go use case that most capitalizes on the efficiencies afforded by the computer vision technology that enables the Amazon Go experience. There have been rumors of upcoming Go stores opening in airports as well.

The TJI Amazon Physical Retail Map has been updated with today’s opening date for Amazon Go #9. Other Amazon Go stores are located in Seattle and Chicago. Amazon is also testing its Amazon 4-star format in select markets. We are tracking over 630 Amazon physical retail venues overall.

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